Turn your supply chain green...

Filed in archive Market Overview on December 17, 2006

There is clearly massive buying power to drive sustainable products and this demand for "green" goods and services presents a prime opportunity for suppliers, keen to pass on innovation to customers.

Daniel Silverstone, chief executive of London Remade, agrees. Speaking as the head of the organization that delivered mayor Ken Livingstone's Green Procurement Code and the Purchase Report on its implementation, he told Supply Management: "Electronic goods manufacturer Brother found its association with us and the Green Procurement Code has generated more demand for its goods than any other relationship in the UK."

It seems that big names in UK are also joing this movement. Virgin Group has committed $3 billion over the next decade to renewable energy initiatives and hsbc has spent the past two years trying to be the world's first bank to become carbon neutral.

Being in this situation, we can say the growing demand for environmentally friendly goods and services is an opportunity for suppliers to promote greener purchasing.

What do you think?