Toshiba Matsushita chooses Kinaxis solution for supply chain improvement

Filed in archive Partnerships on March 18, 2008

Kinaxis announced recently that Toshiba Matsushita Display Technology (TMD) will deploy its RapidResponse solution across its global supply chain to improve performance of the operations.

TMD, a joint venture between Toshiba Corp. and Matshushita Electric Industrial Co., is a leader in the rapidly evolving global LCD display market. As the market demands increasingly smaller, lighter, and more consumer-oriented products, TMD must continually develop the next generation of LCD technologies.

According to Manufacturing Business Technology, the new solution allows TMD to:

- Quickly understand the specific impact to individual business divisions when faced with a change in product, demand, or supply.

- Control and understand the logic behind change analysis and output, instead of relying on the machine-thinking of a planning optimization process.

- Incorporate human input and collaboration to make necessary tradeoffs and ensure actions best align with key objectives and priorities.

- Judge multiple action alternatives according to various divisional and corporate goals.

It has been mentioned that another advantage provided by RapidResponse is enabling multi-enterprise visibility and people-centered collaboration using real-time analysis tools.