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by ehsan on September 1, 2008

According to Manufaturing and Logistics IT, Empik's primary objective was to select a system that could manage the company's growth plans which include building its store portfolio from 120 to 300 outlets within 3 years, and expanding its online sales offering.
Empik, which offers products including books, CDs, DVDs, new technologies and multimedia games, had previously operated a direct, 'supplier-to-store' model, where goods were shipped from producers and distributors directly to stores. Following rapid growth over a two-year period during which Empik saw its retail network grow from 60 to 120 stores, it decided it would need to move to a centralized distribution structure to effectively accommodate future growth. Already handling over two million products every month from 300 suppliers, the creation of a systems-driven central warehouse would facilitate rapid growth and at the same time improve availability and overall service quality.
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